Referral Tip of The Week
August 22nd, 2008
Teamwork in Referral Marketing
Teamwork is the fuel that allows common people to attain massive results. Networking is definitely a team sport. As we’ve said many times: “Networking is helping other people as a way to build your business.” Yes, professional networking is all about focusing on the relationship and strategically helping others reach their goals. Together everyone achieves more Teamwork!
The recipe for top, profit-proven referral marketing begins with a strong Referral Marketing Plan based on Relationships. The Referral Institute’s Certified Networker graduates implement their own WOMBAT referral plan. They create a plan that contains comprehensive benefits, features, and marketing statements that they share with their referral partners that result in win - win for each.
When the two referral partner programs are combined each business explodes towards their own goals. They each build a powerful offer and articulate the offer as simply as possible as they train their referral partners. With these ingredients, they’re ready to cook up some great referral partnerships and POI presentations.
Last Tuesday we had a great debriefing and the Referrals for Life students had a lot of “wins” to report. The students continuously blow me away with the work they have done since starting the program and the dedication they have towards achieving their goals together as a team. Each and every one are a constant inspiration and motivator for me, as well as a great example of how powerful a small support group that meets weekly for sharing and masterminding can be.
Teamwork is the fuel that allows common people to attain massive results. Networking is definitely a team sport. As we’ve said many times: “Networking is helping other people as a way to build your business.” Yes, professional networking is all about focusing on the relationship and strategically helping others reach their goals. Together everyone achieves more Teamwork!
The recipe for top, profit-proven referral marketing begins with a strong Referral Marketing Plan based on Relationships. The Referral Institute’s Certified Networker graduates implement their own WOMBAT referral plan. They create a plan that contains comprehensive benefits, features, and marketing statements that they share with their referral partners that result in win - win for each.
When the two referral partner programs are combined each business explodes towards their own goals. They each build a powerful offer and articulate the offer as simply as possible as they train their referral partners. With these ingredients, they’re ready to cook up some great referral partnerships and POI presentations.
Last Tuesday we had a great debriefing and the Referrals for Life students had a lot of “wins” to report. The students continuously blow me away with the work they have done since starting the program and the dedication they have towards achieving their goals together as a team. Each and every one are a constant inspiration and motivator for me, as well as a great example of how powerful a small support group that meets weekly for sharing and masterminding can be.
If you don’t personally have referral partners, support, informational networking teams and a mastermind group, I highly suggest you to learn how create each one. Albert Einstein once said: ”If you think education is expensive, try the cost of ignorance.” Is it possible that one idea could change your life forever? Specific, focused knowledge on the power of word-of-mouth is a beautiful thing.
The Tip of the Week is brought to you courtesy of:
The Referral Strategist
Save the dates:
September 12, 2008 — Positive Work Flow For Your Small Business
September 26, 2008 — Get things done, NOW!
October 10, 2008 — Legislation — It Affects Your Small Business
October 24, 2008 — Number Crunching — Prepare Today For Tomorrow’s Tax Reward


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